Persistence pays off

Kate Phillips

Kate Phillips had long enjoyed her diverse and highly successful 10-year career in mortgage lending and motor vehicle sales and management, but couldn’t put to bed her wish to be her own boss.

With more than 12 months in her new Smartline business, Kate has built a $3 million loan book and hasn’t looked back.

“Smartline is like a second family,” Kate explains. “From day one I have felt extremely supported. My State Manager and the office support staff have been nothing short of fantastic, and the other franchisees are always happy to offer advice and guidance.

“It’s certainly harder than I thought, especially in the early days when you experience the stark contrast between working in an extremely busy established business and receiving a regular paycheck, and having to start from scratch and explore every potential opportunity in order to grow your reputation and income.

“Initially I relied on family and friends to assist with referrals, which is where the majority of my business has come from so far. I’ve also trialed various advertising and marketing activities to no avail, but it’s all part of finding what works.”

Kate says negative self-talk has been the biggest to challenge to overcome.

“There have been several times when my self-talk hasn’t been very friendly or encouraging – that it’s all too hard and I should give up,” she explains. “Then, a month turned into six months and before I knew it, I was celebrating my first year anniversary with Smartline and as a mortgage advisor, and, perhaps more importantly, as a business owner.

“Today, as I consider my future, my self-talk has improved and I have plans to open my own shop front with one to two staff members – and many happy clients!”.

Kate’s tips for getting started in your business:

Surround yourself with successful and positive people

Make sure you have people by your side who want to see you succeed and can contribute to your success

Keep going

As with everything in life, there will be times when things don’t go to plan. Don’t allow the setbacks to cloud your achievements or dominate your selftalk.